Dank U, Soigneur

The Service Course is huge in the Netherlands.

OK, maybe just "heard of" in the Netherlands, but that's the first step to being huge, right? We're pretty excited that our wash kits are featured in the products section of the latest issue of the beautifully designed Dutch cycling magazine, Soigneur

Clearly, Bouk and his crew are men of impeccable taste. You can (and should) check out their website, where you can see more of what's in the new issue and check out some web content as well.

"Sure, that's great," you say, "but I don't speak Dutch." Well that's what Google Translate is for. Besides, you'll be grateful you practiced your Nederlands when you're watching some grainy pirate internet feed of Kuurne-Brussels-Kuurne next spring.